Graduate Business Analytics Assignment
Problem 1 – 3
A candidate for mayor in Newtown, PA has allocated $40,000 for last-minute advertising in the days preceding the election. Two types of ads will be used: newspaper and television. Each newspaper ad costs $300 and reaches an estimated 4,000 people. Each television ad costs $500 and reaches an estimated 7,000 people. In planning the advertising campaign, the campaign manager would like to reach as many people as possible, but she has stipulated that at least 10 ads of each type must be used. Also, the number of newspaper ads must be at least 10% more than the number of television ads.
Let N =
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